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People & follow-up

How does guest follow-up work? (The part nobody else has)

Updated 2026-11-04

When someone new reaches out through your site, the follow-up happens even when everyone's busy. Click Visitors to see the whole path a guest takes:

  • On your site: a Welcome Mat button sits in the corner of every page, with next steps like planning a visit or asking for prayer.
  • They reach out: they fill in a form, and they land in People.
  • Then, on their own: a thank-you goes out right away, then welcome emails over the next few days. If texting is on your plan, some steps can be texts.
  • If they go quiet: one gentle win-back note, for anyone you haven't marked as connected.

To change any of it, click a step in Visitors. You can edit the wording (with a live preview), the timing, and the Welcome Mat itself, or add an email with + Add an email.

If something looks different: if Journey says it isn't switched on for your site yet, email us and we'll turn it on. You can get everything ready in the meantime.

Related: See who's connecting

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